Brisbane Airtrain and Surf Life Saving Queensland (SLSQ) have teamed up to keep Aussie holidaymakers and international visitors safe at the state’s beautiful but sometimes dangerous beaches.
In the past ten years there have been 78 drownings on Queensland beaches; 35 of these were international tourists or visitors.
For the first time since its inception in 2001, Airtrain, the fastest, easiest and most cost-effective way to reach Brisbane, the Gold Coast and suburbs from Brisbane Airport, will provide space on the digital monitors of its platform and ticketing area for SLSQ to promote safety messages. Previously, the space had only been used for Airtrain information for its ridership of nearly two million passenger trips a year.
The collaboration will also include a donation box at Airtrain’s platform, with funds raised put towards keeping volunteer lifesavers active on beaches.
Chris Basche, CEO of Airtrain, said the airport is the first chance to educate out-of-towners, especially those not used to swimming at surf beaches, about potential dangers before they get into trouble.
“We are the ‘No Worries’ way to travel to reach Brisbane, the Gold Coast and suburbs and no group embodies that mantra like Surf Life Saving Queensland.
“With more beachgoers than ever, it’s important that visitors understand prospective risks and how to avoid them and know how to help others. There is no better place to do this than right when they arrive in Brisbane,” he said.
Since 2010 alone, SLSQ has rescued more than 17,000 people in Queensland waters, provided nearly 40,000 with first aid and treated more than 50,000 for marine stings. In all, the group has taken nearly 2.4 million preventive actions to keep beachgoers safe.
Queensland’s mainland coastline stretches 6089km with more than 780 accessible beaches and receives in excess of 30 million visits to its public waterways every year.
John Brennan, CEO of SLSQ, said this partnership is important because it provides both awareness and an opportunity to keep SLSQ going strong.
“We sometimes have to remind Queenslanders that SLSQ is a not-for-profit charity organisation and while we safeguard lives, it’s donations from the Queensland public that safeguards the equipment and volunteers essential to performing this community service,” he said.
SLSQ educates more than 300,000 people about surf safety a year.
If you’d like to donate to SLSQ, you can do so at the Airtrain platform or online at lifesaving.com.au/donate/